Vaccinate your Business with Senior Talent
Last week we celebrated Senior Citizen Day and, now that I’m a senior, it felt like an ordinary Friday. You see, I don’t feel like a “senior”. I’m not elderly. I walk and do yoga every day. I write, teach, mentor, coach, and educate professionals on how to achieve more of what they want. I have years of life left before I sit on a rocker.
My last corporate position ended in 2015, and although I hunted for a new position for an entire year, I never got past the first interview. As soon as the HR paperwork was submitted with my birth date, the connection went dead.
The saddest part about not hiring seniors is that they can propel the company into the future with their wealth of knowledge, their networks, and their leadership skills.
With the pandemic upon us, every company in the world has had to pivot. Employees who were expected to work behind a desk in a physical office are now working from home. Remote employees are working from home or the lake house or an RV. When they decide to leave the company, they can apply their skills in any position, anywhere in the world. And they will leave, because younger workers are concerned with professional growth and advancement.
Companies with a culture of “younger is better” will not only lose those professionally mobile younger employees, but they will be faced with finding a qualified replacement in the under 50 pool or whatever age cutoff their culture dictates. That pool is getting smaller and smaller.
- Senior workers are loyal. They stay on the job longer because they are not searching for the next opportunity. They are done climbing the corporate ladder.
- They have good leadership skills. Older workers make good leaders because they often have stronger communication skills than their younger colleagues.
- They are more advanced in communications and people skills than Gen-X’ers because they remember doing business on the phone and face to face meetings.
- Senior professionals are motivated, they are highly ethical, and they have a strong work ethic. They go to work because they want to and when there, they are focused and engaged.
- Seniors have strong networks. The work experience and connections they have made over their working life can be put to good use to grow your company.
When you begin your cultural revolution, consider the how the expertise of qualified, skilled professionals can virus-proof your business.